Internet marketing classes offered for Menahga, Sebeka businesses
Steve and Linda Peterson of Menahga and Monica Quashnick and Pam Mahling of Sebeka have teamed up with the University of Minnesota Extension in an 18-month effort to help local businesses learn how to use the Internet as an additional way to market their businesses.
According to a news release from Minnesota Intelligent Rural Communities, there are simple and creative ways businesses can use the Internet that they may not be using now, to reach new customers, sell more products and services, and stay connected with their existing customers. As coordinators of the local Minnesota Intelligent Rural Communities project, these individuals will work with Extension and local businesses to coordinate a series of educational offerings and consulting services to be offered to local businesspeople and residents.
These workshops will include introductory topics such as why it is important to be "Doing Business on the Internet," how to make sure customers can find a business ("Roadside Advertising in the Digital Age"), and using social media (Facebook and Twitter) to improve business. These workshops will be taught by Extension Educators who will also offer more advanced offerings and be available to consult with businesses. The first classes will be offered starting January 2011.
"We just started working with Extension on this project," Linda Peterson said. "And I'm really excited. They've got some wonderful ideas and great workshops. What we'll be offering will really benefit our local businesses and the community overall."
"Using the Internet to promote your business does not have to be complex or expensive," said Hans Muessig, Extension's Program Director. "There are simple things almost any business can benefit from, that can make a significant difference in their bottom line."
Extension's work in Menahga and Sebeka is part of the larger Minnesota Intelligent Rural Communities project. MIRC is a coalition of statewide partners including the Minnesota Department of Employment and Economic Development, the Minnesota Learning Commons, regional development commissions, and Extension. MIRC's focus is to bring the full promise of broadband (Internet) technologies to rural Minnesota communities, businesses, and people.
The project is funded through an American Recovery and Reinvestment Grant of which the Blandin Foundation of Grand Rapids, serves as project administrator.