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From left, Nick Olson, Matt Charpentier and Adam Hass watch the Super Bowl on Sunday in Fargo. Charpentier is part of a production group that made a Doritos ad they hoped would be chosen to run during the Super Bowl. Carrie Snyder / The Forum

Doritos ad with local tie misses game

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Matt Charpentier stood surrounded by friends and family, eyes glued to the television during parts of Super Bowl XLIII.

But it wasn't the game that captivated the Fargo man's attention as much as the ads.

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